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Supporting the charge in Pro Mountain Biking

By 13th Mar 2015 May 4th, 2017 No Comments

Leading African professional printers, Novus Holdings (formerly Paarl Media Group) is proud to announce its title sponsorship of leading pro bike team Orange Monkey for 2015. The team has officially re-launched as the Novus OMX Pro Team and has aspirations of becoming the world’s number one pro mountain bike team by the 2020 Olympics in Tokyo.

Mountain biking is one of the fastest growing sports in South Africa. It is one of the newest Olympic sports dominated by youth worldwide with the women’s MTB world platform growing at a rapid pace.

“The talent within the Novus OMX Pro Team deserves to be given a chance to develop their skills and continuously work to close the gap to the world elite. We are proud to be the leading sponsors, having witnessed the team’s significant growth over time,” says Stephen Van Der Walt, CEO of the Novus Holdings.

The team is made up of six athletes from five countries namely, homegrown South Africans – Mariske Strauss and Cherie Vale; Swiss cross country rider Martin Gujan; Israeli rider- Shlomi Haimy, Martin Gluth from Germany and under 23, Isla Short from Britain.

“Local elite women riders, Mariske Strauss and Cherie Vale have been selected to join the team. This is the second year for Mariske and first year for Cherie and it is a great platform to take their sporting career to the next level. We will be supporting these two sterling athletes and help them by giving every opportunity to participate in international events to gain the experience required to compete at the 2016 Olympics,” continues Van Der Walt.

“The partnership and unparalleled support from an industry leader like Novus Holdings sets the tone for a dynamic year ahead. My ambitions going forward include the Cape Epic; SA champs; World Champs taking place at the end of the year and ultimately the 2016 Olympics. I’m excited to be part of the Novus OMX Pro Team and happy that we have local and international support. This is a paramount step to take us to the next level and I look forward to see what heights we can reach,” says Mariske Strauss.

“Strength, endurance, perseverance, speed and technology are values mirrored in the way we do business and in who we partner with. We foresee a successful and vigorous year ahead for these Novus Holdings sporting ambassadors,” concludes Van Der Walt.